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Die Nackte Wahrheit

Category

Brand

Client

CREA! Meeting

Year

2020

Director

Raphael Ammann

For the CREA! Meeting youth festival, I developed a comprehensive campaign that captures the energy and complexity of young people’s search for truth. The Rubik’s Cube, used as a dynamic key visual, symbolizes the multifaceted nature of truth-finding, while a vibrant color palette reflects the energy and spirit of youth.

The campaign included the creation of posters, flyers, key visuals, animations, communication guidelines for the festival, a booklet, and various merchandise items. Through a cohesive and engaging design approach, the campaign provided a strong visual identity that resonated with the festival’s audience.

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